Why Winter is the Perfect Season for Corporate Marquee Events

When we think of putting on an event, our minds almost always dart to spring and summer. But why should autumn and winter miss out on all the fun? Colder weather and longer nights are a perfect opportunity for thinking about corporate marquee hire in the winter. It’s easy to create your own mini-venue with the transformative impact of a quality marquee, and we’re about to show you how.

In this blog, we’ll explain why winter is the perfect season for corporate marquee events in Melbourne and beyond, along with some tips on winter event planning, and a handful of winter event ideas for companies and entrepreneurs.

What makes winter a perfect season for corporate marquee events?

Warm & Inviting Winter Ambience

Sure, we all enjoy a cocktail party wandering round the grounds of a stately manor, or standing in the courtyard of a bar, but there’s something equally welcoming and extravagant about bundling together under a marquee. Think bustling European Christmas markets, exclusive lawn weddings, and circus frivolity.

Whether you want to host an EOFY event, Christmas-in-July work party, or something more specialised to your industry or company, marquee events in the winter bring people physically and emotionally closer together. In your own shared space, you have full control over the decor, the temperature, the lighting and the set-up, so you can DIY a warm and cosy ambience that just isn’t possible when everyone’s hot and swatting flies.

Off-Peak Pricing

It’s no secret that most corporate events take place in the summer months. One of the most obvious benefits of winter events is making the most of off-peak pricing and greater availability during quieter seasons. You’ll likely have a larger pool of dates and days to choose from (because no one wants to attend a corporate function on a Monday), and for much less than the same venue might charge for peak dates over the summer.

Due to the dip in demand, you’re also more likely to be granted access to the venue for longer. This can be a huge help when setting up and packing down your furniture, marquee decorations and equipment, without the stress of the event planners coming in after you or the next business rushing you out to set up their own decor. 

Creative Themes & Decor

Planning marquee events in colder seasons opens the door for increased creativity and decor that lets your imagination run wild and injects your event with fun. When you know your guests will be tucked together in an enclosed space, it’s important to create a feast for the eyes. Through strung up lights, ceiling decorations and unusual furnishings, you can allow your guests to step into a different world the moment they walk into your marquee.

Winter outdoor corporate event themes could include ‘walking in the clouds’, ‘Alice in Wonderland’, or ‘a night in space’. Think of transformative environments that you can recreate within an enclosed space. Of course, a cosy, winter cabin vibe works just as well too!

Greater Guest Availability

Business partners, employees, investors and clients are more likely to have weekends taken up for birthdays, weddings and holidays in warmer, summer months. When everyone is hunkering down in the colder, wetter weather, give them something to look forward to (and an event that they’re more likely to be able to attend), by hosting a corporate event in winter. 

This doesn’t just go for your attendees. You’ll likely have greater access to entertainment, catering options and guest speakers who get booked up months in advance during spring and summer. Be the underdog and host an unforgettable corporate event during winter that takes everyone by surprise.

Why Winter Is Great For Marquee Events 

With this blog, we hope we’ve shown you what makes winter an unexpectedly attractive pick for seasonal corporate event planning. Winter outdoor corporate events can offer a cosy ambience, spark more creative decor and theme ideas, and save companies on venue hire costs. We’ve provided our winter tent event tips so you can keep your guests comfortable and cosy, even if there’s snow and hail outside.

If you’re looking for a robust marquee in Melbourne that’s fit for the gig, you know who to call. Marquee Monkeys specialise in providing tents and marquees for events of all shapes and sizes in Melbourne. We don’t stop at marquees either, so if you need furniture, lighting or AV equipment for your winter marquee events, don’t hesitate to get in touch.

Why not send us an inquiry today? We’ll help figure out the perfect marquee for your winter corporate event, and make the process as straightforward as it can be. Reach out to the team on 1300 934 414, send us an email, or contact us directly through our site.